BBC - FA Cup

No Guts No Glory - The BBC FA Cup promo series

Darius takes us on an emotional journey of guts and glory in his first of three spots promoting BBC Sport’s coverage of the FA Cup. Combining archival stills with original black and white stills and slow motion film, the series encapsulates the passionate side of this timeless game.

By getting under the skin of both the players and their fans, he captures those spine tingling moments both on and off of the pitch. The youthful VO alongside the gritty electronic soundtrack adds to the raw authenticity of the ad.

Director:    Darius Norowzian